Voice of Customer Research

Uncover insights about your customers' needs, preferences, and perceptions to build a customer-centric business strategy.

Internal B2B Organizations Customer Journey Mapping for F100 Retailer
2 Month Engagement

A Fortune 100 retailer's business services organization needed an expert to map the internal customer journey for employee contact centers and procurement services.

The expert interviewed members of the business services team to identify key pain points, conducted a design thinking workshop to formulate improvements, and interviewed internal customers of business services to validate improvement ideas.
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Shelly C.
Shelly, a customer experience consultant with over 15 years of experience in CX, previously created customer and employee journey maps for large corporations.
Amazon Seller Central Customer Calls for Private Equity Firm
2 Week Engagement

A private equity firm needed an expert with experience with Amazon to help assess risks to a company that does all of its business through Amazon Seller Central.

The expert designed an interview questionnaire, conducted 10 interviews with SMEs working for Amazon sellers and managing large scale Amazon businesses, and identified key takeaways.
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Jeremy G.
Jeremy, a former project leader at BCG, led a company that sells on Amazon for over 5 years, working with Amazon wholesalers and FBA.
Oil & Gas Software Survey for Private Equity Firm
4 Week Engagement

A private equity firm looking at a company in the oil & gas software market needed a consultant to conduct a survey to understand the landscape for ERP and finance & accounting software.

The expert created an online survey for market experts and decision makers in oil & gas field services, analyzed the responses, and prepared a readout of the results for the investment team.
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Mark W.
Mark, founder of an independent consulting firm, previously was a senior consultant at L.E.K. with experience leading due diligence, including for an oil & gas OEM supplier.
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Voice of Customer Research Expert Spotlight

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Top-tier mgmt consultant 16+ years experience

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Top-tier Consultant to Companies & Investors

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Research expert, Stanford MBA

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Stanford MBA Graduate with IB, PE and HF experience

Market Research Expert Services

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